March 2023

6 Powerful Brand Storytelling Tips For Marketers

March 3, 2023
Using storytelling as a marketing tool effectively engages a target audience and establishes a connection with them. The following six tips will help marketers tell compelling stories that impact their bottom line.

Smartphone makers searched for a way forward at MWC 2023

March 3, 2023

The slowdown was inevitable, of course. Nothing stays hot forever — especially in this industry. By tech standards, smartphones have had a good run, but the last few years have seen device makers searching for the magic bullet to help the sales slide reverse course. The arrival of 5G was a nice reprieve, but next-generation […]

Smartphone makers searched for a way forward at MWC 2023 by Brian Heater originally published on TechCrunch

Amazon pauses HQ2 construction after nationwide battle royale over location

March 3, 2023

Remember when Amazon turned the United States into Thunderdome, making every state battle over the right to host the company’s next big headquarters and 25,000 jobs? Well, after laying off more than half that number, Amazon is tapping the brakes on HQ2 in Virginia, putting off construction of a trio of 22-story office towers. The […]

Amazon pauses HQ2 construction after nationwide battle royale over location by Devin Coldewey originally published on TechCrunch

SpaceX’s acquisition of Swarm is paying off with new Starlink thrusters

March 3, 2023

Earlier this week, SpaceX released more information about the new argon Hall thrusters that will power the Starlink V2 mini satellites, an innovation that likely has much to do with the company’s acquisition of Swarm Technologies in 2021. The deal, which closed in July 2021, was an extremely rare move for SpaceX. Swarm – which […]

SpaceX’s acquisition of Swarm is paying off with new Starlink thrusters by Aria Alamalhodaei originally published on TechCrunch

Meta rolls out new Facebook Reels features, expands max video length to 90 seconds

March 3, 2023

Meta announced today that it’s adding support for longer Facebook Reels of up to 90 seconds, along with some new creative tools. Up until now, Facebook Reels were limited to 60 seconds. The changes comes several months after Meta launched support for longer Instagram Reels of up to 90 seconds. The expansion followed TikTok’s move […]

Meta rolls out new Facebook Reels features, expands max video length to 90 seconds by Aisha Malik originally published on TechCrunch

Embark Trucks lays off workers, explores liquidation of self-driving truck assets

March 3, 2023

Embark Trucks, the autonomous trucking company that went public in 2021 via a merger with a special purpose acquisition company, is cutting its workforce in an effort to reduce costs and preserve cash. And the pain may not be over. The company said in a regulatory filing that about 230 employees were laid off Friday. […]

Embark Trucks lays off workers, explores liquidation of self-driving truck assets by Kirsten Korosec originally published on TechCrunch