Winning Strategies Behind Effective Hispanic Heritage Month Campaigns
Learn how to create successful Hispanic Heritage Month campaigns by exploring the strategies used by these three well-known companies.
Building an innovation ecosystem for the next century
Michigan may be best known as the birthplace of the American auto industry, but its innovation legacy runs far deeper, and its future is poised to be even broader. From creating the world’s largest airport factory during World War II at Willow Run to establishing the first successful polio vaccine trials in Ann Arbor to…
September 2023
Johnson & Johnson Is Changing Its Iconic Logo For the First Time in History
The original red cursive logo was derived from the handwriting of founder James Wood Johnson.
The Key to Building Unshakeable Customer Relationships
Discussing the power of micro-moments and how to capitalize on them to build strong relationships with your customers.
How angel investors lose their money, in 7 easy steps
Welcome to Startups Weekly. Sign up here to get it in your inbox every Friday. I know it’s perhaps unfair to assume that angels have the same approach to investors as professional, institutional pre-seed investors. And yet, amateur investors could def do with taking a couple of leaves out of the pro playbook. In this […]
Migrating to the cloud transforms business
In 2017, BP took on a cloud-first approach that committed to building any new hardware or system builds on the cloud. Just a year prior, only 2% of BP applications lived on the cloud. At the close of 2022, 90% of BP applications had migrated to cloud environments, changing product and service integration and BP’s…
Superorder raises $10M to help restaurants maintain their online presence
Raghav Poddar was studying computer science at Columbia University when he became intrigued by the challenges restaurant owners were facing maintaining an online presence. A self-described “foodie,” Poddar — who didn’t have much time to cook meals — was a heavy user of food delivery and pickup services in New York City. “Many restaurants don’t […]
Do Apple’s environmental claims live up to its own highly polished hype?
Apple has made some bold claims about its environmental impact. Can the new Series 9 watch live up to them?
Firefly and Millennium Space’s Victus Nox mission sets a new record for responsive launch
Firefly Aerospace successfully launched a satellite for the U.S. Space Force last night with just 24 hours’ notice, in a record-setting demonstration of rapid launch capabilities for national security missions. The Space Force gave Firefly notice to launch on September 13, at which point the 24-hour clock started ticking. Within that window, Firefly managed to […]
Is Instacart’s new IPO price range justified?
In its S-1, Instacart describes itself as a “grocery technology company.” But does that warrant a tech valuation?
Companies Are Deprioritizing DEI. Why They Shouldn’t and How to Recommit.
While DEI has become a target in culture wars, the commitment to continue the work remains more important than ever before.