February 2024

Empowerly secures $15M for its college counseling services

February 21, 2024

Empowerly, an edtech startup that specializes in college counseling and career guidance services, raised $15 million in a recent funding round led by Conductive Ventures, the company announced today. The new capital will go toward growing its services, building out its AI-powered products and developing its first mobile app, which is set to launch in […]

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Researchers warn high-risk ConnectWise flaw under attack is ’embarrassingly easy’ to exploit

February 21, 2024

Security experts are warning that a high-risk vulnerability in a widely used remote access tool is “trivial and embarrassingly easy” to exploit, as the software’s developer confirms malicious hackers are actively exploiting the flaw. The maximum severity-rated vulnerability affects ConnectWise ScreenConnect (formerly ConnectWise Control), a popular remote access software that allows managed IT providers and […]

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Hivemapper reveals new Bee dashcam as its latest weapon against Google’s map dominance

February 21, 2024

Mapping startup Hivemapper will launch a new dashcam later this year that its co-founder believes will speed up efforts to claw market share away from Google. The new Hivemapper Bee camera, revealed Wednesday, is part of the company’s years-long push to decentralize mapping and make map data more affordable and accessible. Hivemapper also hopes the […]

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How to Make PR Campaigns Customer-Focused Instead of Company-Focused

February 21, 2024
The 21st century has seen a shift away from the company that’s “selling” and toward the consumer that’s “buying.” Business practices, like PR campaigns, have had to transition in kind to stay relevant in the current culture and to resonate with the public.

Meta tests cross-posting from Facebook to its Twitter/X competitor, Threads

February 21, 2024

Threads may be about to get another big boost from parent company Meta…at least in terms of sources of new content. The company has been spotted testing a cross-posting feature that would allow Facebook users to post to both platforms at the same time, using the same feature that was originally available for cross-posting from […]

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