The classic sales funnel is outdated for Gen Z, as their shopping journey is now non-linear. It involves platforms like TikTok, Instagram and YouTube, focusing on viral videos, user-generated content and influencer recommendations rather than traditional ads.
Leaked code suggests xAI is developing an advanced file editor for Grok with spreadsheet support, signaling the company’s push to compete with OpenAI, Google, and Microsoft by embedding AI copilots into productivity tools.
Alexa+ is available for free during Early Access and will later be free for Prime customers. Non-Prime users will be able to use the service for $19.99 per month after it publicly launches.
When testing an AI model, it’s hard to tell if it is reasoning or just regurgitating answers from its training data. Xbench, a new benchmark developed by the Chinese venture capital firm Hongshan Capital Global, might help to sidestep that issue. That’s thanks to the way it evaluates models not only on the ability to…