We all want to be proud of the personal and professional legacy we leave behind. The “obituary test” is a powerful tool for determining whether or not you and the organization you’ve put so much time, effort and energy into are aligned with your personal values in a way that will endure.
Among the many benefits a team-empowered company can bring, founders should remember these three reasons this setup is critical for any company looking to scale.
Thought leaders like Simon Sinek and Brené Brown became known for one big idea, which helped them build authority and trust. By honing in on your unique strengths, accomplishments, and experiences and staying consistent, you can establish yourself as a go-to expert in your niche.