How to Maintain Brand Consistency During a Crisis (and Why It’s Important)
Discover insider strategies for maintaining a consistent brand identity, overcoming challenges and adapting to industry changes to ensure long-term success.
Selling as a Founder Is Brutal — It Was Also the Reason We Reached $400M in Revenue
Selling is one of the hardest parts of building a startup, but arguably the most important. This piece shares hard-won, tactical lessons from my early days, offering a blueprint for founders navigating the messy reality of doing sales with no team, no leads and no playbook.
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Costco Is Making Major Changes to Its Online Buying Experience, According to the Company’s Chief Financial Officer
Costco is exploring what new tech can do, including “expanded” buy-online-pickup-in-warehouse options and adding more drones and robots.
8 Horrible Business Email Mistakes to Avoid if You Want to Be Taken Seriously
Take your time, and do not rush through emails.
Stop Paying Subscriptions: This Microsoft Office License is Only $39.97 for Life
It costs money to outfit your team and employees with the necessary productivity tools, but you can cut back on business expenses by opting for this Microsoft Office 2021 lifetime license instead of Microsoft 365.
Your Thought Leadership Strategy Is Probably Not Enough to Make an Impact. Here’s What It’s Likely Missing.
A well-defined thought leadership strategy takes more than authenticity.
‘Be Bold and Be Brave.’ Lead Singer of Jane’s Addiction Issues a Call to Artistic Leaders as the Band Hits the Road With Its Original Lineup.
As the iconic indie rock band prepares for a national tour, Perry Farrell, lead singer of Jane’s Addiction and founder of Lollapalooza, discusses the past, present and future of music.
3 Leadership Qualities That Helped Keep My Business Resilient To Crises
Mindful leadership transformed my startup during a crisis. Here are three key qualities that helped: recognizing and changing destructive patterns, separating ego from self, and embracing a generative drive to lead with purpose and resilience.
How Franchise Owners Are Unlocking Big Money in the Era of Private Equity
Alicia Miller, founder and managing director of Emergent Growth Advisors, shares how smart franchise entrepreneurs can find the right capital partners to reach their goals and how franchisees can factor private equity into their own growth plans.
I Turned Down A Major Retailer Who Wanted to Carry My Product. Here’s Why Other CPG Founders Should Too
If you’re not fully ready for national retail expansion, it could kill your business.
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