Others

Spotify announces an in-house creative agency, tests generative AI voiceover ads

June 13, 2024

Spotify announced on Thursday that it’s venturing further into the ad space with its first in-house creative agency called Creative Lab, helping brands create custom marketing campaigns. It will also begin testing generative AI ads, the company said. The launch of Creative Lab shows that Spotify is ramping up its efforts to attract advertisers to […]

© 2024 TechCrunch. All rights reserved. For personal use only.

Tesla shareholders sue Musk for starting competing AI company

June 13, 2024

Tesla shareholders are suing CEO Elon Musk and members of the automaker’s board of directors over Musk’s decision to start xAI, which they say is a competing AI company, and then divert talent and resources from Tesla to the new startup.  The lawsuit is one of the most direct challenges to Musk’s decision to start […]

© 2024 TechCrunch. All rights reserved. For personal use only.