Electric vehicles could be economically competitive in Africa sooner than expected. Just 1% of new cars sold across the continent in 2025 were electric, but a new analysis finds that with solar off-grid charging, EVs could be cheaper to own than gas vehicles by 2040. There are major barriers to higher EV uptake in many…
From taking on the right franchisees, to both crafting and maintaining brand identity, to rigorously managing all content (particularly social media), there can be only one prime marketing mover, and it sits at the top.