Twenty years ago, Joanna Wakefield-Scurr was having persistent pain in her breasts. Her doctor couldn’t diagnose the cause but said a good, supportive bra could help. A professor of biomechanics, Wakefield-Scurr thought she could do a little research and find a science-backed option. Two decades later, she’s still looking. Wakefield-Scurr now leads an 18-person team…
As businesses grow, their brands must evolve to reflect new goals and audiences. Here’s how to refresh your identity thoughtfully, preserve trust and keep your message relevant.
Building a business that lasts isn’t about luck or virality. It’s about becoming the rare kind of leader who pairs conviction with consistency and integrity with execution.