OpenAI is testing another new way to expose the complicated processes at work inside large language models. Researchers at the company can make an LLM produce what they call a confession, in which the model explains how it carried out a task and (most of the time) owns up to any bad behavior. Figuring out…
Forget predictions about 2030 being a turning point; AI has already taken over the business world. But it will never replace the timeless principles of public relations.
As AI blurs the line between what’s real and what’s manufactured online, the brands that will thrive are those that anchor themselves in authenticity and trust.
How top leaders scout beyond the obvious, tap into new motivators and move decisively to land game-changing hires before the competition even knows they exist.