Know Your Audience, Conquer the Market — The Importance of Buyer Personas in Franchise Marketing
Knowing your audience is half the battle. Understanding how to best speak to them is just as critical.
Travis Kalanick reportedly starting a new self-driving company backed by Uber
Kalanick reportedly wants to be more aggressive in pursuing the technology than industry-leader Waymo.
This startup is betting on the downturn
Listen here or wherever you get your podcasts. Hello and welcome back to Equity, a podcast about the business of startups, where we unpack the numbers and nuance behind the headlines. This is our Friday show, and we’re talking about the week’s biggest startup and tech news. This week, Mary Ann and Alex were lucky enough to have Kirsten aboard […]
Polish senate says use of government spyware is illegal in the country
A special commission within Poland’s Senate concluded that the government’s use of spyware, like the one made by NSO Group, is illegal. The commission announced on Thursday the conclusion of its 18-month-long investigation into allegations that the Polish government used NSO’s spyware, known as Pegasus, to spy on an opposition politician and other politicians around […]
Brine Fi challenges Coinbase, Binance with decentralized exchange as it nets Pantera-led $16.5M round
After the collapse of FTX, crypto traders have been looking for decentralized, non-custodial and safer ways to execute orders and store their assets. This explains why some decentralized crypto exchanges (DEXs) like Brine Fi are getting investor interest even as VCs across the board continue to keep off the digital asset industry. Brine is announcing a […]
X updates its terms to ban crawling and scraping
Elon Musk-owned X, formerly Twitter, has updated its terms of service to prohibit scraping and crawling — likely to fend off any AI models training on its data. The new terms, which are effective from September 29, ban any kind of scraping or crawling without “prior written consent.” NOTE: crawling or scraping the Services in […]
Glass Health is building an AI for suggesting medical diagnoses
While a medical student at UC San Francisco, Dereck Paul grew concerned that innovation in medical software was lagging behind other sectors, like finance and aerospace. He came to believe that patients are best served when doctors are equipped with software that reflects the cutting edge of tech, and dreamed of starting a company that’d […]
He Went From Zero to Over $100 Million in Net Worth — and Adopting This ‘9-Figure’ Mindset Made It Possible
Brandon Dawson, co-founder and CEO at Cardone Ventures, learned a lot from the loss of his first company.
Charge 4 Devices at Once With This $25.99 Power Station
Keeping your devices charged doesn’t have to be a chore.
Relay Therapeutics (RLAY) vs. Perrigo Company (PRGO): Which Pharma Stock Holds Better Upside Potential?
The pharmaceutical industry’s prospects look bright, fueled by a rapidly aging population, the rising prevalence of chronic diseases, consistent R&D efforts backed by government funding, and digital transformation. Pharma stocks…
Square says it has resolved day-long outage
Fintech giant Square says its services are coming back online after a day-long outage left small business owners unable to process payments. The Block-owned company had, up until Friday morning on the U.S. west coast, been battling a prolonged outage that had downed its services since Thursday afternoon. In a new posting on its status […]