Meta is internally testing a BeReal-like ‘Roll Call’ feature in Messenger

February 22, 2023

Meta is internally testing a BeReal-like “Roll Call” feature in Messenger, the company confirmed to TechCrunch on Wednesday. The feature, which was first spotted by social media consultant Matt Navarra, invites users to add a photo or video to a prompt to share what they’re up to at the moment. Only people who add to […]

Meta is internally testing a BeReal-like ‘Roll Call’ feature in Messenger by Aisha Malik originally published on TechCrunch

Mercedes partners with Google to bring Maps and YouTube into its vehicles

February 22, 2023

Mercedes-Benz and Google have struck a long-term partnership designed to give the German automaker control over its IP and marketplace while offering drivers navigation, maps and YouTube provided by the tech giant. It’s an unusual deal that attempts to strike a Goldilocks-type balance between offering the Google services consumers want without ceding control over the […]

Mercedes partners with Google to bring Maps and YouTube into its vehicles by Kirsten Korosec originally published on TechCrunch

Mercedes adding Luminar lidar to more vehicles in multibillion-dollar deal

February 22, 2023

Mercedes-Benz has agreed to a “multibillion-dollar” deal with Luminar to integrate lidar technology and software into the German automaker’s next-generation of vehicles set to go into production by the middle of the decade. The deal announced Wednesday during an event at the Mercedes-Benz Research and Development North America facility in Sunnyvale, California is an expansion […]

Mercedes adding Luminar lidar to more vehicles in multibillion-dollar deal by Kirsten Korosec originally published on TechCrunch

Why Maintaining a Strong Media Presence is Key to Succeeding in an Economic Downturn

February 22, 2023
Companies are announcing mass layoffs due to the current economic climate to increase their runways and cut spend, with many significantly cutting their marketing departments. However, instead of completely eliminating marketing efforts, companies should shift their marketing strategies to focus on earned and owned media coverage as more affordable and effective alternatives to paid advertising.