This article is from The Spark, MIT Technology Review’s weekly climate newsletter. To receive it in your inbox every Wednesday, sign up here. As I’ve admitted in this newsletter before, I love few things more than getting on an airplane. I know, it’s a bold statement from a climate reporter because of all the associated…
Success in sales is not just about charisma or closing techniques—it’s about understanding the psychology of your customers and guiding them through a structured process.
The AI community is abuzz over DeepSeek R1, a new open-source reasoning model. The model was developed by the Chinese AI startup DeepSeek, which claims that R1 matches or even surpasses OpenAI’s ChatGPT o1 on multiple key benchmarks but operates at a fraction of the cost. “This could be a truly equalizing breakthrough that is…
Public relations is about more than media coverage — it’s about fostering trust and authentic relationships with stakeholders and the public. This article explores how businesses can leverage PR strategies to build credibility, earn loyalty, and navigate crises effectively.
Every year, thousands of startups fight for unique names and domains. Your business name determines the way people perceive your brand — but without a matching domain, trust and discoverability decrease. Here’s how to find the right ones.