It’s the 25th of June and I’m shivering in my lab-issued underwear in Fort Worth, Texas. Libby Cowgill, an anthropologist in a furry parka, has wheeled me and my cot into a metal-walled room set to 40 °F. A loud fan pummels me from above and siphons the dregs of my body heat through the…
Mental toughness isn’t a personality trait — it’s a trained discipline. Here’s how founders and executives can strengthen their resilience for whatever business throws their way next.