Anton Cherepanov is always on the lookout for something interesting. And in late August last year, he spotted just that. It was a file uploaded to VirusTotal, a site cybersecurity researchers like him use to analyze submissions for potential viruses and other types of malicious software, often known as malware. On the surface it seemed…
Small, targeted fixes in the customer journey — like building trust upfront, reducing friction and automating steps — can cut abandonment and boost conversion rates without a full redesign.
General Fusion pleaded for new funding in May after it laid off 25% of its staff. The new round buys it precious months to pursue its scientific milestones.
DJ Khaled has partnered with Rewind It 10, a beard dye brand launched by Carolyn and Jeff Aronson and Fat Joe, turning personal grooming into a message of confidence and business growth.
Now, if a creator is telling a story in a series of videos and follow-ups, they can now link them all together so that viewers don’t have to scroll or search for different parts.