This CEO Grew 8 Brands to More Than 1,600 Franchises — Here’s The Secret to His Success
In his nearly 40 years in business, this CEO has often been asked if there’s a formula for success. There is, and he shares his here.
Puzzle Corner
Ready for a fresh set of puzzles? Click here for the July/August 2025 Puzzle Corner, brought to you by guest editor Ed Faulkner ’03. Send problems, solutions (by August 1), and comments to puzzlecorner@technologyreview.com. Editor emeritus Allan Gottlieb ’67 launched Puzzle Corner in 1966. Find back issues through 2022 at cs.nyu.edu/~gottlieb/tr and more recent back issues at technologyreview.com/puzzle-corner.
6 Ways to Use the Power of Storytelling in Your PR Campaigns
It’s not a new message, but it’s an important message worth repeating to any business hoping to cultivate a lasting connection with existing and potential clients: Tell a story. This potent form of PR speaks to people much louder than advertising slogans, graphs and charts, or sales pitches.
Build Trust with Customers Through Strong Online Security
Use AdGuard VPN to keep your business’s reputation in good standing.
Gen Z and Millennials No Longer Want to Relax on Vacation — Here’s What They’re Looking for Instead
A new survey found sharp contrasts between what Gen Z, millennials, Gen X and Baby Boomers want to do when traveling.
The Download: what tomorrow holds for today’s babies, and replacing the brain
This is today’s edition of The Download, our weekday newsletter that provides a daily dose of what’s going on in the world of technology. What the future holds for those born today Happy birthday, baby. You have been born into an era of intelligent machines. They have watched over you almost since your conception. They let your…
5 Powerful Ways to Make Your Company Somewhere Employees Can Truly Thrive
Here’s how to create a psychologically safe organizational culture where your employees can reach their full potential.
Escaping Spotify’s algorithm
Since the heyday of radio, records, cassette tapes, and MP3 players, the branding of sound has evolved from broad genres like rock and hip-hop to “paranormal dark cabaret afternoon” and “synth space,” and streaming has become the default. Radio DJs have been replaced by artificial intelligence, and the ritual of discovering something new is neatly…
What’s next for drones
MIT Technology Review’s What’s Next series looks across industries, trends, and technologies to give you a first look at the future. You can read the rest of them here. Drones have been a mainstay technology among militaries, hobbyists, and first responders alike for more than a decade, and in that time the range available has skyrocketed.…
This researcher wants to replace your brain, little by little
A US agency pursuing moonshot health breakthroughs has hired a researcher advocating an extremely radical plan for defeating death. His idea? Replace your body parts. All of them. Even your brain. Jean Hébert, a new hire with the US Advanced Projects Agency for Health (ARPA-H), is expected to lead a major new initiative around “functional…
I Am an Investor in OpenAI — Here’s What Other Investors Must Consider About The Biggest Risks and Benefits of AI
As an investor in both OpenAI and xAI, I continuously ask myself the ethical ramifications of this new technology, how intelligent it is and whether it is the best path forward for humanity.