The B2B Sales Process You’re Using Now Will Cost You Deals by 2030 — Here’s How to Replace It With a Rep-Free Journey - Top Tech Trends

The B2B Sales Process You’re Using Now Will Cost You Deals by 2030 — Here’s How to Replace It With a Rep-Free Journey

February 12, 2026

The B2B sales process that exists today will become an expensive, outdated system by 2030. Here’s how you can create an autonomous buyer experience through a high-velocity, rep-free journey.

Steven Spielberg Taught Me One of the Most Important Lessons of My Career — and It Can Transform Yours, Too.

February 12, 2026

I learned my golden rule of business from watching Spielberg movies. Here’s why your success depends on the “wow” factor.

This Simple Blueprint Can Help You Sell More Franchises

February 12, 2026

If you’re struggling to sell, it may be time to stop and take a hard look at whether you have all the pieces in place.

Hacker linked to Epstein removed from Black Hat cyber conference website

February 12, 2026

Emails published by the Justice Department revealed cybersecurity veteran Vincenzo Iozzo emailed, and arranged to meet, Jeffrey Epstein multiple times between 2014 and 2018.

Trump administration undermines EPA enforcement of Clean Air Act

February 12, 2026

The EPA’s new rule seeks to undo a 2009 finding that allowed the federal government to regulate six greenhouse gases.

Automattic planned to target 10 competitors with royalty fees, WP Engine claims in new filing

February 12, 2026

WP Engine claims Automattic was going to target more hosting companies with royalty fees.

Spotify says its best developers haven’t written a line of code since December, thanks to AI

February 12, 2026

Spotify credits Claude Code and its internal AI system Honk with speeding up development.

Does Execution Feel Harder Than It Should? Eliminate This Hidden Friction That’s Keeping Your Team Stuck.

February 12, 2026

You don’t have an execution problem. You have a clarity problem.

A new version of OpenAI’s Codex is powered by a new dedicated chip

February 12, 2026

OpenAI calls the new coding tool the “first milestone” in its relationship with the chipmaker.

Aurora’s driverless trucks can now travel farther distances faster than human drivers

February 12, 2026

CEO Chris Urmson called it a “superhuman” moment, adding that Aurora’s trucks can now carry freight 1,000 miles in 15 hours — faster than what a human driver can legally accomplish.

Anthropic and the Pentagon are reportedly arguing over Claude usage