Harnessing MIT’s collective power

October 22, 2024
One of the things I’ve come to value deeply about the MIT community is the near-universal willingness to name a problem, measure it, design a solution, and keep iterating until it’s right. It’s an approach that has worked for a long time, and it’s one we’ll continue to rely on. As we step into the…

Arvola Chan ’74, SM ’76, EE ’78, PhD ’80

October 22, 2024
“I spent 10 years at MIT, earning four degrees in electrical engineering and computer science,” says Arvola Chan ’74, SM ’76, EE ’78, PhD ’80. “I was a beneficiary of scholarships through my undergraduate years and research assistantships through my graduate years, so I’m forever grateful.” As planned-giving chair for the Class of 1974 50th…

Boost Your Ecommerce Sales — 8 Proven Strategies for the Holiday Season

October 22, 2024
As the holiday season approaches, it’s essential for ecommerce businesses to maximize sales by leveraging key shopping events like Halloween and Black Friday. These events present unique opportunities to engage with customers and drive conversions, but they require tailored strategies to succeed.

5 Proven Strategies for Securing Celebrity Endorsements

October 22, 2024
From identifying relevant industry influencers to leveraging networking opportunities and negotiating endorsements, this piece provides actionable strategies to make your company appealing to high-profile figures.