May 2023

How to Create a Brand Narrative That Inspires and Engages Your Audience

May 20, 2023
In today’s crowded marketplace, having a great product or service is not enough. To succeed, you need to create a connection with your audience that goes beyond the features and benefits of your offerings. That’s where business storytelling comes in. By crafting an interesting narrative that conveys your brand’s values and mission, you can build trust, loyalty, and a competitive edge that sets you apart.

This episode is just an excuse to talk about Zelda and other TC news

May 19, 2023

We don’t spend a lot of time taking a deep-dive into the consumer experience of gaming. But one of the biggest stories in tech this week is the much-anticipated release of Zelda: Tears of the Kingdom for the Nintendo Switch. So I’m joined by Taylor Hatmaker to have a mostly spoiler-free conversation about what Link is […]

This episode is just an excuse to talk about Zelda and other TC news by Darrell Etherington originally published on TechCrunch