Reliance’s Jio Platforms has launched a new handset and tariff plans, the latest in a series of efforts from the top Indian telecom operator as it races to reach consumers still “trapped” in 2G networks.
The new handset, called the Jio Bharat, supports 4G network, UPI payments as well as access to on-demand video and music streaming services — JioCinema and JioSaavn.
The phone is priced at 999 Indian rupees, or $12.2, Reliance said in a statement Monday. Jio Bharat is aimed at reaching about 250 million consumers in India who have not been able to afford switching to 4G networks, the Indian giant said. The handset is part of the offering, the other play is the new affordable tariff plan.
Jio Platform unveiled a new monthly plan that costs just 123 Indian rupees, or $1.5 that enables 14GB of data usage for the month and unlimited voice calls. For those subscribing for the year, the plan costs 1,234 Indian rupees, or $15.
Reliance said it will start offering the Jio Bharat to consumers starting July 7 as part of a “beta trial.” It said the trial is put in place to “ensure scalability of platform and processes for upgrading millions of feature phone users.”
“The new Jio Bharat phone is another step in that direction. It is at the centre of innovation, and it continues to demonstrate our focus on bringing disproportionate and true value for different segments of users with meaningful, real-life use cases,” said Akash Ambani, Chairman at Reliance Jio, in a statement.
More to follow.
toptechtrends.com/2023/07/03/jio-bharat-specifications-price-plans/”>India’s Reliance launches $12 4G-enabled phone to extend reach by toptechtrends.com/author/manish-singh/”>Manish Singh originally published on toptechtrends.com/”>TechCrunch