This story originally appeared in The Algorithm, our weekly newsletter on AI. To get stories like this in your inbox first, sign up here. Imagine coming in to work to learn that a new underling will report to you. The worker is not a person but an AI tool—one that your company nonetheless calls Alex, an…
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In today’s hyper-connected world, passive customer engagement is no longer enough — businesses must proactively deliver timely, relevant value within customers’ existing digital journeys to truly stand out.