This story originally appeared in The Algorithm, our weekly newsletter on AI. To get stories like this in your inbox first, sign up here. OpenAI CEO Sam Altman’s oft-discussed promise that Americans will share in the wealth AI creates was in the news again last week. On Thursday, the Financial Times reported that Altman is in…
After years across agencies and enterprise marketing teams, I’ve found that most underperformance isn’t a creative problem — it’s a misunderstanding of how real people make decisions, and fixing that gap changes how marketing actually drives growth.
While AI is helping coders produce code faster, it may not be producing better code, researchers warn. And that could cause problems down the road for them.
Nearly 70% of Google searches now end without a click. If your business is still optimizing for a world that rewarded keywords over clarity, you are already behind.