Unlocking the potential of SAF with book and claim in air freight

October 16, 2025
Used in aviation, book and claim offers companies the ability to financially support the use of SAF even when it is not physically available at their locations. As companies that ship goods by air or provide air freight related services address a range of climate goals aiming to reduce emissions, the importance of sustainable aviation…

PR Isn’t Dead. It Just Needs to Speak AI.

October 16, 2025
I’ve spent years helping brands get press and learned that the win isn’t the headline, it’s what you do with it. Here’s how to make your brand findable forever in the age of AI.

Before You Market Externally, Win Over Your Own Team

October 16, 2025
Public relations is thought of as an outward-facing industry. But when you look inward first — at the amazing resource you have right there on your payroll — you’ll find a powerful PR channel that can promote your business better than anything else.

Amazon launches pay-per-visit virtual healthcare service for kids

October 16, 2025
Amazon’s One Medical is expanding into pediatric care with a new pay-per-visit virtual health service for children ages 2 to 11. Starting at $29 for message-based visits and $49 for video calls, the service treats common conditions like pink eye, eczema, and rashes, and also handles medication renewals