The rise of Bluesky, and the splintering of social

November 18, 2024
You may have read that it was a big week for Bluesky.  If you’re not familiar, Bluesky is, essentially, a Twitter clone that publishes short-form status updates. It gained more than 2 million users this week. On Wednesday, The Verge reported it had crossed 15 million users. By Thursday, it was at 16 million. By Friday? 17 million and counting.…