After a yearslong legal feud, Elon Musk and OpenAI CEO Sam Altman are heading to trial this week in Northern California in a case that could have sweeping consequences. Ahead of OpenAI’s highly anticipated IPO, the court could rule on whether the company is allowed to exist as a for-profit enterprise and might even oust…
Many early-stage startups scale sales before they understand what they are actually commercializing. Here’s why confusing the two leads to false traction and premature scaling.