Business discovery is shifting toward “agent-to-agent” marketing, where AI agents evaluate a company’s trust signals, documentation, integrations and credibility before human buyers ever see the shortlist.
The companies that survive misunderstood industries aren’t the ones that move fastest. They’re the ones that reduce confusion, build trust early and create standards before they’re forced to.
Unlike many of his tech industry peers who have cut thousands of jobs citing the need to restructure to make the most of AI, Robinhood’s CEO Vlad Tenev conspicuously made no mention of AI in his note about layoffs.