As soon as August, a giant silver bullet will cut its way through the dry air of the southwestern US and cross the Pacific to reach the coast of Japan. Once there, the roughly 200-foot-long craft, built by the New Mexico–based company Sceye, will park some 18 kilometers above the ocean’s surface, in a wispy-thin…
Here’s why emotional connection drives buying decisions — and how shifting your messaging from features to feelings can make your brand more memorable, persuasive and profitable.
When Tony Fadell started working on the iPod, usability often trumped security. The result was an iterative process. Every time someone would find a security weakness or a way to hack the device, the development group would iterate to add measures and fix the issues. Yet, flaws would frequently be found, and the secure design…
It’s a precursor to launching robotaxis in those cities, though the Amazon-owned company is still waiting for federal approval to commercially operate its purpose-built AV.
This is today’s edition of The Download, our weekday newsletter that provides a daily dose of what’s going on in the world of technology. Is the Pentagon allowed to surveil Americans with AI? The ongoing public feud between the Department of Defense and the AI company Anthropic has raised a deep and still unanswered question:…